The year 2016 was a banner year for British tourism, with a record-breaking 37.3 million overseas visitors traveling to the UK -- more than any other year.
That's according to the latest stats released from the UK's official tourism office VisitBritain.
The 37.3 million overseas visitors marks a three percent spike from 2015, with strong growth seen from Canada and the US: The number of American visitors rose to 4.3 million, or up seven percent compared to 2015.
The UK also saw a record number of visits from tourists within the EU in 2015, with figures up four percent from 2015.
Overall, the UK has seen overseas visits soar 25 percent between 2010 and 2016.
The latest stats offer a revealing look at how Brexit has impacted travel to Britain, and seem to corroborate predictions that the falling value of the pound would attract more international tourists.
A record 3.2 million tourists chose to vacation in the UK between October and December last year, a figure that rose 11 percent compared to 2015.
Despite the fallout from Brexit, consultancy group Resonance also named London the world's best city brand for 2017 late last year, citing its dynamic shopping scene, gastronomy, arts and culture.
Researchers also said that no other city generates as many online reviews or as much content and general buzz among visitors.
Meanwhile, the latest flight booking data from VisitBritain also shows that 2017 is off to a strong start, with bookings to the UK up 16 percent between February and April, compared to the same period last year.